The Bottom Line
Archive: June 2016 (X)
The recent saga of American airlines flip-flopping between GoGo and ViaSat over IFC services is a reflection of the dilemma facing airlines. As satellite operators continue to offer lucrative, often discounted HTS capacity deals to service providers in both Ka- and Ku-band, the airlines now have one more variable to trade-off as they ponder their IFC business model– which frequency band to choose?
NSR’s recently released report Aeronautical Satcom Markets, 4th Edition found that even…
It is hard to conceive our lives without mobile phones. This necessity has enabled the entire mobile ecosystem to thrive at a spectacular pace, from device manufacturers to infrastructure suppliers, mobile operators or over the top applications. However, the satellite industry has been relegated to a secondary role generally perceived as a last resort solution to generally meet regulatory requirements. With mobile data needs ever growing and terrestrial networks strained, can the…
Fact: Satellite operators are searching for places in the value-chain where they can move down and increase margins.
One of those places for improving margins is creating ‘sticky’ end-users who will have high retention or face significant switching costs. For markets like DTH, video neighborhoods and the cost of re-pointing household antennas create ‘sticky’ customers. In the mobility sector, ‘capacity ecosystems’ provide segments of satellite capacity where end-users will roam…